“Lego” surprised experts with a choice of ideas for implementation
Team LEGO Ideas managed to surprise many experts with an unexpected decision. In the second round of reviewing ideas submitted by building fans last year, the Danish company selected A-Frame Hut and BTS Dynamite. These projects, although they got the required 10 thousand votes in support of the idea, were not considered favorites of the second review. At the same time, if the very lovingly designed model of the hut initially had any chance of success, then the selection by the jury members of the BTS Dynamite project, dedicated to the popular South Korean group, was a real surprise.
News commentators suggest that the company’s specialists decided to use the cult status of the performers for their own purposes. Through the release of this kit, they expect to attract the attention of new customers from the Asian regions.
Be that as it may, at the end of the current, at the beginning of 2023, a series of constructors LEGO Ideas will be replenished with two more official sets, created on the basis of the ideas of simple lovers of the “world of cubes”. Recall that, along with the two newly-minted winners of the competition, 5 projects have previously passed a similar selection of specialists: Vincent van Gogh: Starry Night, Motorized Lighthouse, Football Table Kicker, Office and Jazz Quartet. In each of these ideas, commentators saw moments worthy of the attention of a global audience.